The Blogist Podcast9/23/2019

Let's talk tech: SEO with Red Ventures' Kyle Eng

Season 2Episode 12

As content creators we want everyone to see our hard work, right?! In this episode, Kyle Eng, teaches us how we can work with Google to get…

Episode notes

As content creators we want everyone to see our hard work, right?! In this episode, Kyle Eng, teaches us how we can work with Google to get your content to the people who want it! We all have the chance to own our own website so let’s optimize how many people actually see it. Kyle Eng of Red Ventures is breaking down the black box of Google and educating us on all things SEO. As a marketer for new customer acquisition, Kyle explains to us how to use data to advance the connection between brands and customers. Kyle breaks down how to add value to your content by linking to outside websites and using keywords to make Google prioritize your posts. We will discuss how Google is integrating new user experiences for consumers and how to break into those spaces. Kyle lists several tools that can help you break into SEO and understand all of the complexities of Google.

Notes

In this episode you’ll find out about:

  • How to start using SEO
  • Google’s ever changing complexities
  • Why SEO is better than paid search in the influencer world
  • What type of content will stick with Google and your audiences

What did you think about the episode?

Head over to our Instagram to join the conversation!

More episodes

Want expert tips to build your brand?

Sign up for our mailing list. We promise we'll only send the good stuff.